Retailers are bracing for a challenging holiday season with cautious outlooks, subdued forecasts, and reduced sales. Consumer spending is uncertain due to factors like inflation, rising interest rates, and student loan repayments. While some investors remain optimistic, major retailers like Lowe's, Best Buy, and Kohl's have cut their sales forecasts, and holiday sales are expected to rise at the slowest pace in five years. The shift in focus to essentials and the decrease in shoplifting-related losses are among the few bright spots for retailers.

Challenging Holiday Season for Retailers