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Cineplex's Digital Advertising Business: Sale on the Horizon
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Cineplex, Canada's largest theater chain, is exploring the sale of its digital advertising business, aiming to reduce debt. The potential sale would represent about 3% of Cineplex's total revenue. Kinepolis Group NV, a major European theater operator, considered a bid but decided against it due to regulatory challenges. However, Kinepolis may still pursue a deal through partnering with another bidder to acquire some of Cineplex's theaters.
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How might the potential sale of Cineplex's digital advertising business impact the company's financial standing and future growth?
How might the sale of Cineplex's digital advertising business and arcade business affect the competitive landscape of the theater industry?
What regulatory challenges did Kinepolis Group NV face in their previous bid for Cineplex, and how might these impact potential future transactions?
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