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Conversational Commerce Markets' Robust Growth
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Overview
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Bangladesh and Turkey's conversational commerce markets are expected to experience significant growth, with Bangladesh reaching US$1.1 billion by 2028 and Turkey reaching US$6.5 billion by 2028. The key drivers for Bangladesh include virtual assistant types, communication platforms, and specific sectors such as Retail Shopping, Travel & Hospitality, Online Food Service, Media and Entertainment, Healthcare and Wellness, Financial Services, and Technology Products and Services. Similarly, in Turkey, the conversational commerce sector is projected to have a 24.8% annual increase in 2023 and a CAGR of 20.6% between 2022 and 2028, with an estimated transaction value of US$6.5 billion by the end of the forecast period.
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How might the growth of conversational commerce impact the traditional e-commerce market in Bangladesh and Turkey?
What are the potential implications of this growth for the overall economy and consumer behavior in Bangladesh and Turkey?
What strategies can businesses adopt to capitalize on the projected growth in the conversational commerce sector?
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