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FinTechs' Mismatch with Consumers
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FinTechs face a mismatch between what consumers prioritize and what they offer, with a focus on convenience and customer experience. Consumers prioritize prompt availability of funds and a wide array of payment options. FinTechs need to align their services with consumer needs to satisfy customers, particularly among younger generations. Highest performing FinTechs offer at least six payment methods for senders and receivers, with real-time access to funds being a top priority.
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How can FinTechs adapt to the changing needs of younger generations in the financial industry?
How can FinTechs effectively bridge the gap between their services and consumer needs?
What are the potential long-term consequences for FinTechs if they fail to meet consumer expectations?
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