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Go Brewing's Rise in Non-Alcoholic Beer Market
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Go Brewing, founded by Joe Chura and his wife, is set to become a major player in the non-alcoholic craft beer market. The company's success is evident in its recognition in the 2023 Best of Craft Beer Awards and plans to expand to multiple states, with a focus on delivering quality non-alcoholic beers. The non-alcoholic craft beer market, valued at $13 billion, is experiencing a 5% growth, with non-alcoholic beers and ciders representing 72% of that volume.
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How might Go Brewing's success in the non-alcoholic beer market impact the overall perception of non-alcoholic beers?
In what ways could the growth of the non-alcoholic craft beer market influence the broader alcoholic beverage industry?
What strategies could other craft beer companies adopt to compete with Go Brewing's growing presence in the non-alcoholic beer market?
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