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NBA to Sign New TV Deals Worth $3 Billion
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The NBA is set to announce new TV agreements in 2024, with deals expected to be worth nearly $3 billion per year, almost triple the value of the previous agreements.
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How will the declining cable subscriptions affect the NBA's overall media strategy?
How will the new TV agreements benefit the NBA's revenue?
What impact will the shift towards streaming services have on the NBA's content distribution?
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