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Peacock Sets Streaming and Usage Records with AFC Game
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Overview
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Peacock achieves historic streaming and internet usage records with the AFC Wild Card Game, attracting nearly 28 million viewers and driving 30% of internet traffic. The game also marks a significant milestone for Peacock's sports content expansion.
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How does Peacock's achievement in streaming and internet usage records impact the streaming industry's landscape?
In what ways might this success influence the competition among streaming platforms to attract more sports content?
What strategies could Peacock employ to sustain this level of viewership and usage in future events?
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