Affinity is a software development company based in San Francisco, California, specializing in relationship intelligence and CRM solutions. Their patented technology analyzes data from emails, calendars, and third-party sources to automatically manage valuable relationships, prioritize connections, and discover opportunities. They use artificial intelligence to assess relationship strength and facilitate warm introductions. Affinity has over 2,700 customers in 70 countries, including venture capital firms, private equity firms, financial services firms, real estate companies, insurers, and enterprises. The company has raised $120M to date and is backed by leading investors. Affinity has been recognized with awards such as the Data Breakthrough Award and BIG Innovation Award.

Affinity’s patented technology structures and analyzes millions of data points across emails, calendars, and third-party sources to offer users the tools they need to automatically manage their most valuable relationships, prioritize important connections, and discover untapped opportunities. Affinity uses artificial intelligence to analyze relationship strength and illuminate the best paths to warm introductions. The platform also offers a holistic view of users’ networks in a centralized, automatically updated database without any manual upkeep. Founded in 2014, Affinity is headquartered in San Francisco, California. 

Affinity has raised $120M to date and is backed by leading investors including Menlo Ventures, Advance Venture Partners, 8VC and MassMutual Ventures.

It has over 2,700 customers in 70 countries, including venture capital firms such as Bain Capital Ventures and Kleiner Perkins, private equity firms such as SoftBank Group, investment bankers such as Woodside Capital Partners, financial services firms such as Fidelity Investments, real estate companies such as Tishman Speyer, insurers such as American Family Insurance and enterprises such as Nike, Qualcomm and Twilio.

Affinity has been named in Fortune Magazine's Best Workplaces, Inc. Magazine's Best Workplaces and editor's number one pick, the Data Breakthrough Award, BIG Innovation Award and others.

Great Oaks Venture Capital

Pear VC

Next Play Capital

Advance Venture Partners

Sway Ventures

MassMutual Ventures

Lars Dalgaard

Teamworthy Ventures

Invus Opportunities

Sprints

Menlo Ventures

Brian Sheth

La Famiglia

Affinity.co

The art of data-driven deal sourcing:

Vivek Ramaswami, Partner at Madrona, shares how he strikes a balance between using data for decision-making and ensuring valuable investment opportunities aren’t overlooked. 

Watch the full conversation.

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Is the investment landscape trending up? 

Find out when we speak to 3 top VCs about their 2024 predictions!

The conversation with Foxe Capital, SaaS Ventures, and Intel Ignite will cover:

What our survey of 700+ investors reveals about sentiment for 2024
How VCs are adapting their strategies to a changing market
Where firms are implementing AI to speed decision-making

Register now for January 23! ➡️ 


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Today we are launching a slew of product improvements across the CRM focused on automation, AI, data enrichment; new collaboration experience, advanced API capabilities, and more. Check out our updates here: https://buff.ly/47t1msI

Affinity’s relationship intelligence platform helps more than 3,000 investment firms across the world to find, manage, and close more deals. 

Today, we’re taking a look at five Affinity customers who are leading the way with relationship data. 

From saving their team hundreds of hours in manual work each year to tripling their annual deal flow, our customers are crushing it. 

Case in point. 👇

https://buff.ly/3RTBAcD

In his latest Forbes article, our CEO Ray Zhou shared his scientific model for thinking about product-market fit. Whether you’re an entrepreneur or a dealmaker who invests in them, check out these valuable takeaways on using hypothesis and rigorous testing to build a product that the market wants.

https://buff.ly/3SaKzFx

CO:AFFINITY

Affinity

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