Optable provides data collaboration technology for publishers and brands to securely plan, activate, and measure advertising campaigns.

Optable

Optable is a data management & collaboration solution designed for the advertising ecosystem in the age of privacy. Optable makes it easy for advertisers and publishers to use their audience data to plan, activate and measure advertising campaigns while safeguarding individual identities. Designed for the business user, Optable eliminates friction in campaign workflows by allowing any partner to manage, share, analyze, and activate data within one integrated and interoperable cloud application. Optable customers reduce technology costs, increase operational and marketing efficiency, and grow revenue. The company is funded by Brightspark Ventures, Desjardins Capital, Hearst Ventures, and Deloitte Ventures. Optable is headquartered in Montreal, Canada with employees in multiple countries around the globe. 

For more information, please visit: https://optable.co/


Brightspark Ventures

Alex Blum

David Hahn

David Yaffe

Jim Payne

Hearst Ventures

asterX

Deloitte

Desjardins Capital

📣 Don’t miss out! In less than two weeks, Optable and IAB Canada will be hosting an exclusive webinar with La Presse. Discover LIVE how La Presse became a digital advertising leader through innovative ad products and data collaboration.

🗓 Sep 9, at 2 pm EDT. 

✅ Register here: https://lnkd.in/e_rMctid

Decided to attend? Use our promo code OPTABLE to attend for free.

Patrick Salois Geoffrey Bernard Sonia Carreno Bennett Crumbling
#datacollaboration #webinar #digitaladvertising

Bosko Milekic (Optable), David Phillips (Environics Analytics), Joshua Nathan (The Trade Desk) and Nicky Anderson (MiQ Digital) will talk about strategies for audience targeting, identity resolution, and data privacy on a panel moderated by Kelly Ruston (Index Exchange). 

Find out how these new technologies are game changers in the quest for captivating audiences in our next Data Night on September 26. Get your tickets TODAY! https://hubs.ly/Q02N5GtR0

#IABCanada #DigitalMarketing #Event #MediaIndustry #Toronto #Networking #DataNight #Addressability #CookieIndependance

📣 Join our webinar to hear from La Presse about their takeaways on implementing data collaboration in their strategy and operations.

Expect valuable insights and some good humor from our speakers, Patrick Salois and Geoffrey Bernard, and moderator, Bennett Crumbling.

Learn through the publisher's story how partnering with Optable can help publishers shape data strategy and optimize their tech stack.

🗓 Save the date: Sep 9, at 2 pm EDT. 
✅ Register here: https://lnkd.in/e_rMctid

Want to attend for free? Use the code OPTABLE when registering
#datacollaboration #webinar #digitaladvertising

🆔 ID Bridging keeps gaining traction in the #adtech world. In our new article in the Identity Solution Series, we explore this practice and its potential to boost addressability and publisher's revenue in a cookieless world.

Here’s what you’ll learn:

– How transparent ID Bridging increases addressability and monetization.
– The role of alternative IDs in programmatic advertising.
– Why maintaining control and transparency is essential for aligning with advertisers.

👉 Read the full article on our blog: https://lnkd.in/ec-upcfa

#Idgraph #idbridging

We are delighted to share our Prebid Summit Bronze sponsors thus far! 

We are incredibly grateful for the support of our sponsors, as their backing and commitment have been instrumental in ensuring the success of Prebid Summit. A massive thank you to our Bronze sponsors:
✨Optable
✨Optimera
✨PubMatic
✨Sigma Software Group
✨TeqBlaze (former SmartyAds White Label Solutions)

Be part of the action on October 15th – get your ticket today: 🔗 https://hubs.li/Q02MnPlb0

Stay tuned for more updates as we continue to reveal speakers, topics, and more.  

#PrebidSummit2024

Our own Bennett Crumbling, Head of Marketing, has been operating at the intersection of the cloud computing and  media & advertising spaces for a few years. 

AdMonsters recently covered his thoughts on how publishers & media companies have started thinking about their data warehouse as the new "source of truth" for their audience data as well as the types of applications & integrations they need on top of their warehouse to maximize ad revenues from audience activation, data collaboration & measurement insights.

Check out the full article here: https://lnkd.in/ewcTByzT

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Amazon S3

Google Cloud CDN

Next.js

Executive Chairman and Investor

Co-Founder & Chief Product Officer

Bosko Milekic

Chief Revenue Officer (CRO)

James Prudhomme

Sales and Support

Brad Jeffrey

VP, Finance & Operations

Sean Cullen

Director of Customer Success

Ioana Tirtirau

Sr Director - Solutions Consulting, Optable

Simon Theakston

Director of Product Management

William Syms

Engineering

Amanj Sherwany

Antoine Niek

Vlad Stesin

Co-founder and CSO

Yves Poiré

CEO and Co-Founder

Kristy Schafer

Vice President of US Sales

CTO and Co-Founder

Software Early Stage Companies With Less Than $10M in Revenue

Private Canada Companies (Top 10K)

Canada Companies With Less Than $10M in Revenue (Top 10K)

Canada Early Stage Companies With More Than 10 Employees

Optable is a data collaboration and clean room solution designed for the advertising ecosystem in the age of privacy. The product was inspired by the radical transformation in how audience data is governed, connected, and activated. Optable takes an end-to-end approach to data collaboration and is integrated with ad delivery platforms for secure activation, making it possible to deploy campaigns directly from a clean room. It is the only clean room solution that offers frictionless collaboration and interoperability enabling customers to safely and securely match audience data
with any partner.

Series A - Optable

Seed Round - Optable

Montreal

Quebec

Canada

North America

Optable and ID5 Partner to Solve Challenges in Addressable Advertising

Optable and Raptive Forge Partnership to Enhance Publisher Identity Management and Data Collaboration

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OPTA

CO:OPTABLE

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