ActiveCampaign is a customer experience automation platform that enables businesses of all sizes to create personalized customer experiences throughout the entire customer lifecycle. The company's mission is to help growing businesses make meaningful connections with their customers by providing a suite of tools for sales, marketing, and service automation, as well as personalization, orchestration, and segmentation across various channels such as email, text, messaging, chat, social media, and web.

We help small teams power big businesses with the must-have platform for intelligent marketing automation. 🚀

Customers from over 170 countries depend on our mix of pre-built automations and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. 

Silversmith Capital Partners

Susquehanna Growth Equity

Dragoneer Investment Group

Tiger Global Management

ActiveCampaign

You asked and we listened!👂 

ActiveCampaign’s Stripe integration now syncs Order and Subscription data directly into your account!

🔄 Update your field mapping to use Order Status for triggering actions based on status changes.
🔍 Easily identify issues with failed or refunded orders. 
👥 Optimize #subscriptions with Recurring Payments to engage customers.
💰 Increase CLV, drive AOV, and reduce #churn!

Learn more about this exciting update!👇
https://bit.ly/4csn7Mh

Boost your open rate, grow your subscriber list, and increase online sales with our exclusive 21-Day Entrepreneur Challenge! 🚀

Check in each day from July 1-21 for exclusive Community content from the marketing and product experts of ActiveCampaign.

🔗: https://bit.ly/4bjPxXU

Recently Matthew McCann and I implemented ChatGPT into an enrichment process to gather data about the leads coming into our ActiveCampaign CRM. Here is a quick snapshot of how we did it. 

1. Fire a webhook sent to Zapier when a new contact is created in ActiveCampaign & when a new deal is created.

2. Immediately we use a vlookup on a g-sheet to cut out any free domains. There is no need for those. 

3. Parse out the email domain.

4. Use ChatGPT to review the website, write a summary of the business, and bullet point the services the business provides. 

5. Send the data back into ActiveCampaign for our teams using the CRM. 

Our initial estimates are that conservatively this will save the team 2-3 minutes of research for new deals and provide them a wealth of data that can be used in their outreach. 

Although only a couple of days old, the feedback has been positive. Another thing which we've done is already created a feedback loop for the teams using this. It's a fun idea, but unless the actual users are gaining value it's a mute point. Direct feedback (survey) from direct users is the only way we will be able to improve.

Find out why ActiveCampaign emphasizes the pivotal importance of delivering tangible value to customers through AI capabilities, challenging the notion of superficial AI features that fail to address real-world problems. 

In my recent Forbes article, I had the opportunity to dig into the world of AI innovation with Jason VandeBoom, the founder and CEO of ActiveCampaign. This groundbreaking Chicago-based company is disrupting the marketing automation landscape with its cutting-edge AI strategies. From delivering highly personalized customer experiences to revolutionizing content generation with AI, ActiveCampaign is leading the charge in leveraging AI for business growth.

#AI #MarketingAutomation Omaxn HPA Meg (Dedyne) Murphy Abin Kuriakose Luke Tanen Franco Patano Mike Edmonds Fred Hoch Betsy Ziegler Michael J. Franklin Jing Liu, PhD Jed Taylor Rashid Bashir Brad Henderson Lee Davidson, CFA Michael Claussen Tony Toulouse Michelle Gansle Madison Gooch Ganesh Jayaram Megan Merrill  Terry Howerton Mani Gopalakrishnan

Personalized product recommendations can influence marketing ROI by 10-30%. 📈 

Tap into this extra revenue with ActiveCampaign's Product Catalog!

This feature offers seamless integration with your store to deepen personalization through relevant product highlighting, and unlocks powerful automations to drive incremental revenue. 🚀 

Learn more at ActiveCampaign.com ⭐

We're at #Atomicon2024!

Don't miss our session with J. Adam Tuttle today at 12:15pm!

There we'll reveal how to use #AI and #automation to keep your email list engaged in 2024 and beyond. 🚀

COM:ACTIVECAMPAIGN

ActiveCampaign

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