Baymard Institute provides a comprehensive UX research database and offers UX audit services. It assists organizations in improving user experience through research-based insights and training.

Baymard Institute

Baymard Institute | 9,630 followers on LinkedIn. 150,000+ Hours of UX Research for Every Question and UI Component.
Learn more at baymard.com | Empower your digital team with instant access to industry-specific UX insights. Improve ROI on your UX projects and increase confidence in UX decisions like never before.

Baymard’s research is used by more than 3,000 companies and 17,000+ UX professionals across 80+ countries.

CMO at Miro

Paul D'Arcy

Senior UX Researcher & Writer at Baymard Institute

Mark Crowley

Co-founder of Baymard Institute

Christian Holst

Jamie Holst

Did you know that 65% of top e-commerce sites scored 'mediocre' or worse in Checkout UX 🛒 according to our latest benchmark? Discover the 12 most common checkout pitfalls—and how to fix them! 👉 https://lnkd.in/dTcmyKz #UX #UXDesign #UXResearch #ProductDesign #ecommerce #webdesign

🚀 Last month, Anna Klimczuk took the stage at Google to reveal 10 must-have UX features for product pages—backed by 130,000 hours of large-scale UX testing. Interested in learning more? 😉 Check out the video! 🎥 👉 https://lnkd.in/ehxJENvC #UX #ecommerce #UXResearch #UXDesign

Our UX testing found that 1 or 2 images are often not enough to communicate sufficient visual information to users in the product list and search results. See our latest Product List findings. https://lnkd.in/dGjSGgU

Learn how clear subcategory thumbnails can simplify e-commerce navigation and transform the user shopping experience. Explore our homepage and category UX research findings here: https://lnkd.in/d3mK9x_6

We just launched a new large-scale Apparel & Accessories UX research study that uncovered 1,720+ UX issues. See 3 overarching takeaways. https://lnkd.in/d2bf6KWG

Learn to solve 10 common pitfalls affecting mobile apps backed by evidence from our 2024 UX Mobile App benchmark comprising 8,000+ new UX performance scores and 7,000+ implementation examples. https://lnkd.in/dGzT-xKr

Learn how to optimize product loading for desktop and mobile to ensure a smoother user experience. Explore our product list research findings here: https://lnkd.in/dE-6TrgD

Many users struggle to assess product size when provided with just textual dimensions alone and risk abandoning suitable products as a result. See our latest Furniture & Home Decor UX findings. https://lnkd.in/eH2cPPNH

Our UX testing reveals that many users browsing sets struggle to confidently identify the exact items offered and how many of each are included. See our latest Furniture & Home Decor findings. https://lnkd.in/d-TQfpjp

Viewport Meta

IPhone / Mobile Compatible

Euro

Apple Mobile Web Clips Icon

DNSSEC

reCAPTCHA

Google

Google Cloud

Visa

Envoy

Education

Andre Davis

Mary Wauford

US Research Lead at Baymard Institute

Edward Scott

UX Auditor

Robert Russell

UX Researcher

Cassandra Galante

Human Resources

ChaCorey Davis

Business Management

Finance and Administration

Christy Mosley

David Ruvalcaba

Ervin Gilliam

Jamie Appleseed

Co-Founder

Hovedstaden Companies With Fewer Than 50 Employees

Nordic Countries Social Media Companies

Scandinavia E-Commerce Companies

Copenhagen Software Companies

Discovering, documenting and sharing the best ways to improve the online user experience.

Computer and Software Products and Electrical and Scientific Products

Copenhagen

Hovedstaden

Denmark

Europe

3 Ways to Get Customers to Make More Online Purchases in 2021

A subscription service providing access to 150,000+ hours of UX research, guidelines, benchmark case studies, and annotated screenshots for e-commerce sites.

A self-paced platform offering courses and certification in e-commerce UX, based on extensive research, with three levels of difficulty to suit different experience levels.

A service where Baymard conducts usability audits of e-commerce sites or apps, providing insights and recommendations based on their research findings.

Research studies focused on e-commerce product finding UX, including guidelines and examples from user testing to improve search, navigation, and filtering.

United States

North America

Canada

India

Asia

France

HTML5

F5 NGINX

Amazon Route 53

Vimeo

Amazon EC2

Google Tag Manager

Adobe Fonts

Google Analytics

DigiCert

Cloudflare CDN

news_impact_assignment_basic

key_people

merger_acquisitions

network_dossier

public_peers

news_daily_refresh

news_processing_daily_refresh

news_impact_assignment_daily

news_processing_basic

legal

legal_dossier

bundesanzeiger

events_dossier

partnerships_market_presence_dossier

partnerships_market_presence

company_dossier

network

strategic_challenges

industry_trends

strategic_challenges_dossier

industry_trends_dossier

company_summary

events

network_mapping

transactions_dossier

swot_dossier

signals

financial_statements

crunchbase_trigger

crunchbase_profile

li_profile

financials_download_nd

private_financials

swot_analysis

financial_legal_advisories

company_structure

industry_analysis

financial_analysis

funding_rounds_analysis

regulatory_analysis

competition_analysis

news_impact_assignment_advanced

news_processing_advanced

news_advanced

purchaser_profile

network_onboarding

translate_crunchbase_fundingrounds

peers

customer_profile

news_basic

valuation

news impact assignment basic	general
public peers	general	Nov 18, 2024 5:19 AM	d1a9da6b
news daily refresh	general
news processing daily refresh	general
news impact assignment daily	general
news processing basic	general
company summary	general
signals	general	Nov 18, 2024 5:19 AM	e5f8895a
crunchbase trigger	general	Nov 18, 2024 5:19 AM	2868b1b0
crunchbase profile	general	Nov 18, 2024 5:26 AM	f7ab9af6
li profile	general	Nov 18, 2024 5:19 AM	607de7bd
translate crunchbase fundingrounds	general	Nov 18, 2024 5:53 AM	fb755ea5
peers	general	Nov 18, 2024 5:19 AM	25b45624
news basic	general	Nov 18, 2024 5:19 AM	e186956a
bundesanzeiger	filings
financials download nd	financials
private financials	financials

BAYM

COM:BAYMARD

Baymard Institute