Hallmark is involved in the creation and distribution of greeting cards, gifts, ornaments, home decor, and gift wrap.

Hallmark

Build-A-Bear Workshop, Inc. operates as a multi-channel retailer of plush animals and related products. The company operates through three segments: Direct-to-Consumer, Commercial, and International Franchising. Its merchandise comprises various styles of plush products to be stuffed, pre-stuffed plush products, and sounds and scents that can be added to the stuffed animals, as well as range of clothing, shoes, accessories, and other toy and novelty items. The company operates its stores under the Build-A-Bear Workshop brand name; and sells its products through its e-commerce sites. As of January 29, 2022, it operated 346 stores, including 305 stores in the United States and Canada; and 41 stores in the United Kingdom and Ireland, as well as 72 franchised stores internationally. The company was founded in 1997 and is headquartered in St. Louis, Missouri.

Build-A-Bear Workshop, Inc.

M&M'S offers personalized gifts and favors primarily focused on chocolate products.

M&M'S

Manufacturing

Crayola

Entertainment Providers

Hallmark Media

Retail

Hallmark CE

Hallmark UK & Ireland

Advertising Services

Hallmark Business Connections

Consumer Services

Hallmark Labs

DaySpring Cards

Hallmark Canada

Crown Center

Hallmark Cards | 100,095 followers on LinkedIn. When you care enough, you can change the world. | Hallmark believes if you care enough you can change the world as we work to help create a more emotionally connected world in every life, every day.
 
Founded in 1910 by a teenage entrepreneur with two shoe boxes of postcards under his arm, Hallmark today is still family owned and privately held.
 
Headquartered in Kansas City, Missouri, and employing more than 20,000 worldwide, the company operates a diversified portfolio of businesses.

Daveeda Uditsky

Kelly Martin Stamps

Milli Richter

Kristi Heeney-Janiak

Hallmark Cards

It's Native American Heritage Month! ❤️ To learn more, head to the link: https://bit.ly/3NP1wmT #NativeAmericanHeritageMonth #IndigenousHeritage

On this Day of the Dead, we welcome the spirits of our loved ones, tell their stories and remember their love. 💛 Translation: "Generation after generation, we celebrate the life and memory of our dearly departed." #DiaDeMuertos #DiaDeLosMuertos #DayOfTheDead

Happy Diwali! 🪔✨ May your celebration be full of love and light, food and fun! https://bit.ly/4f7B9F3 #Diwali #HappyDiwali

We Connect Day is all about bringing Hallmarkers together to share moments of connection and kindness. This month, we had an extra day of scary fun with a special Halloween edition! 🎃 Employees dressed up in creative costumes and indulged in delicious treats (no tricks, we promise!). 🍬 #HallmarkLife #HallmarkCulture #WeConnectDay #Halloween

We’re expanding our digital gifting options just in time for the holidays! 🎁 Introducing Gift Card Greetings, a new card line that combines a physical greeting card with a digital gift card. With more than 100 favorite brands to choose from, Gift Card Greetings provide a more meaningful way to send and receive digital gift cards this holiday season – and for any celebratory occasion.🎉 Learn more: https://bit.ly/3NYzqG9

This month was filled with meaningful events and learning opportunities for employees in celebration of Hispanic Heritage Month! Events were planned by Hallmark's HEART (Hispanic Education & Awareness Resource Team) and Crayola 's ¡HOLA! (Hispanic Outreach for Leadership Awareness) employee resource groups. Employees were able to take part in virtual Spanish classes, powerful panels, Hispanic-inspired lunch menus, and other educational events! 🎉 #HispanicHeritageMonth #CareForOurPeople #HallmarkCulture

We are thrilled to announce that Maria Villa , Administrative Assistant III, was honored by the Hispanic Chamber of Commerce of Greater Kansas City at the 4th annual Nuestra Latina Awards. Maria received the prestigious Nuestra Latina Award in the inaugural category of “Business Professional” for her outstanding work at Hallmark. #Hallmark #Empowerment #NuestraLatinaAwards

We Connect Day brings Hallmarkers together each month to share moments of connection and kindness. This past Wednesday was extra exciting as we welcomed the Oscar Mayer Wienermobile! Employees had the chance to explore this iconic vehicle that inspired a Hallmark Keepsake Ornament this year. In celebration of words and the people who bring them to life, The Writing Studio and several employee groups had books on display for employees to browse. Looking forward to our next We Connect Day! #HallmarkLife #HallmarkCulture #WeConnectDay

All of us at Hallmark are saddened by the passing of Donald J. Hall, Hallmark chairman emeritus and son of company founder J.C. Hall. Don served as CEO and president of Hallmark from 1966 to 1986, guiding our company through its greatest period of growth. His influence fueled civic initiatives that changed the face of Kansas City and inspired generations of Hallmarkers to be passionate about the products we create and actively involved in our communities. A memorial site tribute.hallmark.com in Don’s honor will soon be available with more information about his life and legacy.

Keepsake Ornament Debut is here, and we’re releasing more than 150 new ornaments. ✔️ From pop culture favorites to ornaments that capture individual hobbies and life's biggest milestones, our Keepsake Ornaments offer something for every movie buff, every sports fan, every gamer and anyone who loves the holidays. 🎄🎁 Learn more: https://bit.ly/4hcyICz

Metric
Company Name	Hallmark	Build-A-Bear Workshop, Inc.	M&M'S
Symbol		BBW
MSH ID	COM:HALLMARK	COM:BUILDABEAR	COM:MMS
Market	PRIVATE	STOCKS	PRIVATE
Sector	Consumer Goods	Consumer Cyclical	Consumer Goods
Industry	Retail	Specialty Retail	Food & Beverage
Country	US	US	US
Stage
Employee Count		1K
Website	hallmark.com	buildabear.com	mms.com
LinkedIn	hallmark-cards	build-a-bear-workshop	m&m-mars
Founders

Metric
Market Cap	336.43M
Enterprise Value
Monthly Web Traffic	2.56M	1.08M
Web Traffic Growth	-0.03	-0.37
Valuation
Raised Capital

Metric
Revenue		486.11M
Revenue (LTM)
Revenue (NTM)
Gross Profit		264.39M
EBITDA		79.06M
Operating Income		65.40M
Net Income		52.80M
EPS		3.68
Diluted EPS		3.65
Revenue 2022
Revenue 2023
Revenue 2024
Revenue 2025
Revenue 2026

Metric
Revenue Growth (LTM)
Revenue Growth (NTM)
Gross Profit Growth (LTM)
EBITDA Growth (LTM)
Net Income Growth (LTM)
14-Day Growth Score
28-Day Growth Score
90-Day Growth Score
365-Day Growth Score

Metric
Gross Profit Margin		0.55
Operating Profit Margin		0.13
EBITDA Margin		0.16
Net Profit Margin		0.11
Return on Equity		0.46
Return on Assets		0.19
Return on Capital Employed		0.33

HALL

COM:HALLMARK

Hallmark

Company Overview

Market Metrics

Financial Performance

Growth Metrics

Profitability Ratios

Valuation Multiples

Operational Metrics

Cash Flow Metrics

Balance Sheet Metrics

Efficiency Metrics

Metric
P/E Ratio		6.31
P/B Ratio		2.89
Revenue Multiple (LTM)
Revenue Multiple (NTM)
EBITDA Multiple (LTM)
EBITDA Multiple (NTM)
Price to Sales Ratio		1.08
EV Multiple		6.09

Metric
Days Sales Outstanding		10.53
Days Payables Outstanding		19.67
Days Inventory Outstanding		111.23
Operating Cycle		120.35
Cash Conversion Cycle		91.22
Asset Turnover		1.81

Metric
Operating Cash Flow		64.31M
Free Cash Flow		46.02M
Cash Flow to Debt		2.65
Operating Cash Flow/Sales		0.14
Free Cash Flow Yield		0.18

Metric
Cash & Equivalents		44.33M
Accounts Receivable		12.65M
Inventory		63.50M
Goodwill
Debt to Capitalization		0.45
Debt to Assets		0.31
Current Ratio		1.37
Quick Ratio		0.76

Metric
Rule of 40 (LTM)
Rule of 40 (NTM)
Stock Comp to Revenue		0.00
R&D to Revenue
SG&A to Revenue