The Brand Identity publishes content related to graphic design, showcasing projects and interviews within the industry.

The Brand Identity

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Nick Law

Founder & Director, The Brand Identity

Elliott Panam-Moody

Social Media Management || Content Creation || Copy Writing || Digital Marketing || Lead Generation

Shukrah Yusuf

Editor at The Brand Identity

Ritupriya Basu

From their studio décor and meticulously curated workday playlists to various initiatives outside client work, including their part-ownership of Exemplar Coffee, the team at Hundred Studio is undoubtedly having a blast. Having hit their five-year mark, the Belfast-based team stands as a young, dynamic creative force reshaping the traditional agency model. With their focus on sustainability, creativity, work-life balance, and ethical business practices, they exemplify a new generation of design businesses that prioritise both people and the planet, blending creative excellence with social responsibility. Co-founders Gregg Reid and Craig Norwood, along with team member Kaia Dendaluce, offer us an in-depth look at their creative journey – from a startup during the pandemic to a B Corp-certified, spritely studio with global ambitions in just five years. Read the interview → t-bi.link/hundredstudio

From tacos to cheese, Garant ensures that it brings its customers only the freshest and heartiest of food. When the team at Garant realised that their identity needed a facelift, they turned to independent strategy and design agency BAS ID, and received a whole brand refresh. To start with, their logo was cleaned and updated to have a bit more pizzazz, and the brand world was injected with life. Think fresher colours, a crisp typographic voice and series of illustrations that make talking about topics such as farming, quality and sustainability that much easier. And peppered throughout the brand are a host of stickers that provide a ‘Garant’ (a guarantee) on the quality of the food one buys. Cleverly, more than being just a badge of quality, they also become multitasking vehicles for call-outs and short brand messages, rounding up Garant’s look. See more → t-bi.link/basid

Big mockups for big projects. Showcased with the Grid Collection (2) – After Effects Templates.⁠ ⁠ All mockups → t-bi.link/store-mockups Template → https://lnkd.in/eC84HBBu

One-stop finance platform Moss is hiring a Senior Brand & Motion Designer in Berlin, London or Amsterdam.⁠ Find out more and apply → t-bi.link/jobs

The future is flexible: &why’s identity for Living Stories Lab echos their vision for storytelling → t-bi.link/livingstorieslab

The Collected Works subverts medical branding with a warm, tech-driven visual identity for Prolaio → t-bi.link/prolaio

Colour brings the flavour in Hello Comrade ’s brand for Amo Tequila, bathed in a delicious orange → t-bi.link/amotequila

Barcelona-based design studio ODA ⁠’s 8-bit identity for Cartesia, a spinoff from the Stanford AI Lab that focuses on developing advanced AI model architectures while honouring its academic roots.⁠ See more → t-bi.link/odaservices

Next-generation customer management system Planhat is hiring a Web & Brand Designer in London, UK.⁠ Find out more and apply → t-bi.link/jobs

099 came through with some fresh cap mockups, precisely rendered in crisp 3D. Every detail can be customised, including the background colour, surface texture, stitching and panel colours.⁠ 1 → t-bi.link/099-cap-mockup-1 2 → t-bi.link/099-cap-mockup-4 3 → t-bi.link/099-cap-mockup-2 4 → t-bi.link/099-cap-mockup-3

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The Brand Identity

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