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Banking and Retail Trends: Asia, US & Europe
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Card-Linked Offers and Store Card Usage
Banking and Gift Card Market Trends
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Overview
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Digital banks are on the rise in Asia, targeting unbanked populations in countries like Indonesia, the Philippines, and Bangladesh. The United States gift card market is set to reach $267.3 billion by 2028, with United Airlines introducing a unique gift card exchange program. In Europe, local government programs are driving a surge in gift card sales, with retailers like Marks & Spencer benefiting from increased demand amidst economic challenges. Sam's Club offers discounted membership deals catering to diverse shopping preferences and savings needs.
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How do cultural and regulatory differences impact the success of digital banks in Asian countries?
In what ways can local government initiatives influence consumer spending patterns in the gift card industry?
What innovative strategies can gift card providers adopt to stay competitive amid market growth?
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