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Wendy's Dynamic Pricing Controversy
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Culinary, Meat Market, & Eco Innovations
Dynamic Pricing in Fast Food
Dynamic Surge Pricing at Wendy's
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Wendy's clarifies no 'surge pricing' after CEO's 'dynamic pricing' comments, investing $20M in digital menu boards by 2025. Mixed reactions emerge, including criticism from Sen. Elizabeth Warren.
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How might Wendy's digital menu board investment impact customer experience and operational efficiency?
In what ways could the controversy around Wendy's pricing strategies influence consumer trust and brand reputation?
What measures can companies take to effectively communicate pricing strategies to avoid public confusion and backlash?
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