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Dynamic Surge Pricing at Wendy's
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Culinary, Meat Market, & Eco Innovations
Dynamic Pricing in Fast Food
Retail & Dining Innovations Ahead
Wendy's AI Menu Pricing Controversy
Wendy's Dynamic Pricing Controversy
Wendy's Innovates Menu Pricing Strategy
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Wendy's to introduce dynamic surge pricing like ride-sharing apps in select U.S. locations in 2025, investing $20 million in digital menu boards. Cinnabon Pull-Apart bread offers free servings on Leap Day.
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How might dynamic surge pricing impact customer behavior and loyalty at Wendy's?
In what ways could the introduction of new menu items like Cinnabon Pull-Apart bread impact Wendy's overall sales and brand image?
What challenges could Wendy's face in implementing surge pricing, especially regarding pricing strategy and customer acceptance?
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