Birkenstock Holding plc manufactures and sells footwear products. It also offers sandals, shoes, closed-toe silhouettes, skincare products, and accessories. The company sells its products through e-commerce sites and a network of owned retail stores, as well as business-to-business channels. It operates in the United States, Brazil, Canada, Mexico, Europe, APMA, and internationally. Birkenstock Holding plc was founded in 1774 and is based in London, the United Kingdom. Birkenstock Holding plc is a subsidiary of BK LC Lux MidCo S.à r.l.

Birkenstock Holding plc

AnyRoad is the leading experiential marketing platform that enables brands to operate and optimize their events, tours, activations, and classes to grow consumer brand loyalty, drive more revenue, and increase the ROI on every experience.

AnyRoad allows companies to streamline and scale their experiential operations with a flexible, configurable platform and provides the powerful insights needed to accelerate business growth.

Leading brands like Anheuser-Busch, Diageo, Westfield, Just Egg, and Sierra Nevada all count on AnyRoad to optimize operations for and prove the impact of their experiential marketing programs.

Andreessen Horowitz

Runa Capital

Precursor Ventures

Rally Ventures

Day One Ventures

BlackRock

Common Fund

Kaiser Permanente

Corner Ventures

Daedalus Ventures

Nimble Ventures

AnyRoad

Scott Smith, Director, Brewery Experiences of Anheuser-Busch sits down to talk experiential marketing and what AnyRoad did for his brand home experiences!

#BrandStrategy #brandhomes #MarketingTips #MarketingInsights #marketingmeasurement #experienceexec #ExperientialMarketing #experiential #technology #TechStartups #TechnologyInsights

This is an intervention for #experiential marketers who are only measuring event attendance: we see you, and you're not alone. 

This blog is just for you. Learn the other measurements out there for event success and how they can help you scale.

https://okt.to/7LXCwV

#marketingmanager #marketing #MarketingTips #MarketingTeam #MarketingStrategist #BrandAwareness #brandmarketing #brandloyalty #Loyalty #GrowthMindset

🚀 Unlock the Power of Data in Branding! Join AnyRoad's CEO, Jonathan Yaffe, and Sr. Solutions Manager, Mark Smith, for a webinar on data-driven brand experiences.

📅 January 25th | 🕒 10 AM PST / 1 PM EST | 📍 Online

Learn:

🚀  Data's role in boosting loyalty and revenue.
🚀  Best practices for collection and analysis.
🚀  Tips for optimizing events with data.
🚀  Implementing AI for success.

Stay ahead in 2024! 🌐 Register now below.

#DataDrivenBrands #Webinar2024 #ai #aicommunity #dataanalytics #marketingautomation #eventmarketing #brandactivation

🌟 Execute Brand Experience Summit: Optimizing the Consumer Journey with Data

We’re wrapping up our celebration with the final highlight of our summit series: Brian Maloney, Sr. Manager of Global Digital Products at Beam Suntory, spoke with attendees on the topic of optimizing your consumer journey with the right data.

💡 In his session, he shared the value of personalizing the way your brand communicates with your consumers, including through experiential, to drive brand loyalty.

📊 Enter consumer data collection
True personalization relies on a deep understanding of your consumers and their journey with your brand. That means that if you’re not capturing the right data, it can be hard to guide consumers along a journey that leads them from awareness all the way to advocacy.

💬 Brian left us with this golden quote: “Understand how, when, and where to communicate with people. Brand loyalty is not one size fits all.” 

Thank you to Brian for guiding us through the intricacies of incorporating personalization into your strategy!

#BrandExperiences #SummitFinale #ConsumerJourneyOptimization #ARExecSummit #IgniteRevenueSuccess

Your move, experiential marketers. 

#MarketingInsights #MarketingCommunity #brandexperiences #ExperientialMarketing #experiential

Say it louder for the people in the back 👏

Have you ever wanted to:
📈 Capture & Analyze Guest Feedback Automatically
📈  Scale Events & Activations With Ease
📈 Speed Up & Standardize Check In
📈 Streamline Data Sharing

As of winter 2024...Now You Can!

Read more to learn what Anyroad can do for you with our newest product updates:

https://okt.to/fal6BA

#nowyoucan #productdesign #productivityboost #MarketingTech #marketingautomation #ExperientialMarketing #experiential #brandactivations #brandhomes #retailtech #CPG

You're only as good as your database. So JUST Egg used their brand experience strategy to triple their data points.

#dataanalytics #activations #campaignoptimization

Are your #experiences geared toward the right audience? Check out what we learned from 2.5 million event-loving consumers.

 #marketing #demographics #consumergrowth #brandhack #eventmarketing #experiencemarketing #planning #2024strategy

🌟 Executive Brand Experience Summit Spotlight: Building a Strategy that Engages Consumers Across Generations 

We’re diving into another highlight from our recent summit: Karlene Palmer-Mcleod, Experiential Marketing Portfolio Lead at Proximo Spirits  shared her approach to engaging the different generations that make up the consumer base for Proximo’s different brands.

“This generation is digital-first, but they still crave in-person experiences.” 💬💡

Key Takeaways:

Understanding the Digital-First Generation: Karlene delved into the nuances of a digital-first generation, offering strategies to bridge the gap between the digital realm and the tangible world.

Crafting a Multi-Generational Strategy: Karlene unveiled approaches to seamlessly blend digital innovation with the timeless allure of in-person brand experiences to engage each generation in the most effective way.

Stay tuned for more weekly highlights as we continue to ignite success through unforgettable brand experiences! 🔥 

#BrandExperiences #SummitSeries #GenerationalEngagement #ARExecSummit #IgniteRevenueSuccess

	Sep '20	Sep '21	Sep '22	Sep '23	Sep '24
net income	101.32M -	84.43M 16.66%	187.11M 121.61%	75.02M 59.91%	191.60M 155.39%
depreciation and amortization	46.05M -	56.65M 23.01%	81.26M 43.45%	83.41M 2.65%	101.29M 21.43%
deferred income tax	24.12M -	1.77M 92.65%	63.41M 3,478.86%	78.63M 24.00%	102.18M 29.95%
stock based compensation	-12.60M -	-95.33M 656.36%	-64.47M 32.38%	29.36M 145.54%
change in working capital	30.81M -	24.92M 19.12%	-145.02M 681.88%	-80.45M 44.52%	-88.25M 9.69%
accounts receivables		-11.05M -	-5.83M 47.21%	-26.90M 361.36%	-27.45M 2.04%
inventory	39.64M -	8.26M 79.17%	-159.10M 2,027.22%	-95.62M 39.90%	-47.96M 49.84%
accounts payables		20.75M -	12.36M 40.46%	10.74M 13.05%
other working capital	-8.82M -	6.96M 178.86%	7.56M 8.70%	31.33M 314.18%	-12.84M 140.97%
other non cash items	3.91M -	108.97M 2,686.93%	111.83M 2.63%	172.76M 54.48%	121.87M 29.46%
net cash provided by operating activities	193.60M -	181.41M 6.30%	234.14M 29.06%	358.73M 53.22%	428.70M 19.50%
investments in property plant and equipment	-22.35M -	-21.77M 2.60%	-72.59M 233.49%	-102.95M 41.82%	-65.43M 36.44%
acquisitions net		2.04M -	-1.04M 150.88%	342.06K 132.99%
purchases of investments
sales maturities of investments
other investing activites	18.85M -	1.53M 91.87%	1.98M 29.33%	1.87M 5.50%	6.64M 254.42%
net cash used for investing activites	-3.50M -	-18.20M 420.05%	-71.65M 293.73%	-100.73M 40.60%	-58.80M 41.63%
debt repayment	-102.39M -	-96.71M 5.55%	-34.92M 63.89%	-81.58M 133.60%	-699.30M 757.22%
common stock issued					449.21M -
common stock repurchased
dividends paid	-100.39M -	-156.52M 55.91%
other financing activites	72.53M -	-25.15M 134.68%	-70.39M 179.88%	-117.71M 67.21%	-104.96M 10.83%
net cash used provided by financing activities	-130.25M -	-84.96M 34.77%	-105.32M 23.96%	-199.28M 89.22%	-355.05M 78.16%
effect of forex changes on cash	-2.63M -		14.56M -	-21.39M 246.86%	-3.42M 83.99%
net change in cash	57.22M -	78.25M 36.76%	71.73M 8.33%	37.33M 47.96%	11.44M 69.37%
cash at beginning of period	38.96M -	157.29M 303.72%	235.34M 49.62%	307.08M 30.48%	344.41M 12.16%
cash at end of period	96.18M -	235.54M 144.90%	307.08M 30.37%	344.41M 12.16%	355.84M 3.32%
operating cash flow	193.60M -	181.41M 6.30%	234.14M 29.06%	358.73M 53.22%	428.70M 19.50%
capital expenditure	-22.35M -	-21.77M 2.60%	-72.59M 233.49%	-102.95M 41.82%	-73.90M 28.22%
free cash flow	171.26M -	159.65M 6.78%	161.54M 1.19%	255.79M 58.34%	354.80M 38.71%

COM:BIRKENSTOCK-HOLDING

Birkenstock Holding plc

Last Close

47.41

22/11 21:00

Market Cap

10.34B

Beta: -

Volume Today

735.05K

Avg: -

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